Category Archive: MARKETING

Dec 15

Day 2 & 3: What Might Real Estate Professionals Find More Useful than Turtle Doves & French Hens?

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How many times have you heard the Twelve Days of Christmas during the holiday season?  It’s one of the holiday standards … just like writing good copy for your real estate listing is a standard for top real estate professionals. And just like there are standards for success in real estate, About Paul DonoghueHusband, Dad, …

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About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

Dec 13

The First Day of Christmas for Real Estate Professionals

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Thought to self, “Hey, it’s December 13th … Twelve Days til Christmas. How about 12 gifts … in 12 posts between today and the 25th?” So here goes … About Paul DonoghueHusband, Dad, banker, real estate professional, delighted to call Cape Cod home. I’m blessed to be doing the kind of work that’s provided the …

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About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

Nov 07

The Power of Storytelling in Real Estate Video

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I follow Photography for Real Estate, regularly; and this past Friday, Larry Lohrman (hat tip) wrote a brief post about a recent real estate video that had been mentioned in one of his flickr groups.   What a unique approach.  Rather than the typical real estate video with a narrative description of the listing with …

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About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

Aug 07

What Do Your Real Estate Customers Want?

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I’ve been busy trying to figure out how to better connect with both those in the real estate profession that I’ve met and haven’t yet met.  In particular, I’ve been working on how to leverage for both my Realtor ® partners and myself the use of Twitter and a related application called paper.li.  If you’re …

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About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

Aug 03

Stepping Up Your Real Estate Video Game

Short & sweet … The other day I read this post from the Photography for Real Estate blog titled Houston Real Estate Photographer’s Frist Video – Looking for Feedback.  In the post, Larry Lohrman shares a new video from photographers Jonathan Calvert and Daniel Chee of AttractiveListing.com in Houston, TX, who are looking for input …

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About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

Jun 21

11 Reasons Attributed to Real Estate Success

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… and not one of them was a technology solution or tool.   Asking questions is a great way to understand your clients … their needs, wants and desires.  In Process Engineering or Six Sigma “terms”.  It’s called Voice of the Customer. So it was with great interest that I read the responses to Tech …

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About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

Jun 13

Ever Wonder About the Power of Video?

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So this weekend, my daughter Katy celebrated her 25th birthday … my how time flies!  So I decided to commemorate her quarter century with a video slide show … well, actually I created two of them.  The first thing I did was gather a number of images … then went about the task of identifying …

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About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

Feb 08

What I didn’t know about LinkedIn and Profile View

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So my first foray into the world of social media was on LinkedIn, and while I would occasionally get or send an invitation to connect or reach out to one of my connections to ask a question, I’d have to say that my involvement was limited.  I might even go for a couple of months, …

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About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

Jan 18

Enhance Your Power to Connect–PingTags with QR Code

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PingTags uses a QR Code to connect your visitor to your LinkedIn profile, websites, email and phone. They’re trackable and capture geo location to help you better measure your real estate marketing campaigns … and your information is “mobilized”.

About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

Jan 09

An Opportunity to Listen to Two Experts in Influencing

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Here’s an oppotunity to hear two of the most knowledgable experts on influencing, Roberto Monaco & Kevin Hogan. If you’re at all interested in improving your presentation skills, you’ll want to be sure to catch this FREE presentation …

About Paul Donoghue

Husband, Dad, banker, real estate professional, delighted to call Cape Cod home. I'm blessed to be doing the kind of work that's provided the most satisfaction during my career ... helping clients improve their financial health and referral partners build their business. If you're interested in either ... or would just like a suggestion on what to do on your next visit to Cape Cod, then give me shout.

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