Category: TOOLS

Items you can use to promote, automate, improve your business and your customers' experience

Dec 13

The First Day of Christmas for Real Estate Professionals

Thought to self, “Hey, it’s December 13th … Twelve Days til Christmas. How about 12 gifts … in 12 posts between today and the 25th?” So here goes …

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Nov 07

The Power of Storytelling in Real Estate Video

Meet the bellman ...

I follow Photography for Real Estate, regularly; and this past Friday, Larry Lohrman (hat tip) wrote a brief post about a recent real estate video that had been mentioned in one of his flickr groups.   What a unique approach.  Rather than the typical real estate video with a narrative description of the listing with …

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Aug 07

What Do Your Real Estate Customers Want?

I’ve been busy trying to figure out how to better connect with both those in the real estate profession that I’ve met and haven’t yet met.  In particular, I’ve been working on how to leverage for both my Realtor ® partners and myself the use of Twitter and a related application called paper.li.  If you’re …

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Aug 03

Stepping Up Your Real Estate Video Game

Short & sweet … The other day I read this post from the Photography for Real Estate blog titled Houston Real Estate Photographer’s Frist Video – Looking for Feedback.  In the post, Larry Lohrman shares a new video from photographers Jonathan Calvert and Daniel Chee of AttractiveListing.com in Houston, TX, who are looking for input …

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Jul 07

Permalinks – Fix the Look of your WordPress Blog URLs

Did you say Permalink? So one of the ways I help my clients, particularly those in real estate, is to encourage them to have a presence on line; particularly having a blog.  Yes, you can have your online presence with just a web site or just by using Facebook, LinkedIn, and Twitter (one, all, or …

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Jun 21

11 Reasons Attributed to Real Estate Success

… and not one of them was a technology solution or tool.   Asking questions is a great way to understand your clients … their needs, wants and desires.  In Process Engineering or Six Sigma “terms”.  It’s called Voice of the Customer. So it was with great interest that I read the responses to Tech …

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Jun 13

Ever Wonder About the Power of Video?

So this weekend, my daughter Katy celebrated her 25th birthday … my how time flies!  So I decided to commemorate her quarter century with a video slide show … well, actually I created two of them.  The first thing I did was gather a number of images … then went about the task of identifying …

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Feb 26

Proofread Your Real Estate Ads, OR Not …

So yesterday I came across a post in my Google Reader from Agent Genius that brought a smile, “Pictureass Setting” Sales pitch strikeouts and MLS fouls”, by Gwen Banta.  Gwen is a real estate professional at Sotheby’s International Realty “on the world famous Sunset Strip” and among other successes, she also blogs for AG, Active …

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Jan 18

Enhance Your Power to Connect–PingTags with QR Code

PingTags uses a QR Code to connect your visitor to your LinkedIn profile, websites, email and phone. They’re trackable and capture geo location to help you better measure your real estate marketing campaigns … and your information is “mobilized”.

Jan 09

An Opportunity to Listen to Two Experts in Influencing

Here’s an oppotunity to hear two of the most knowledgable experts on influencing, Roberto Monaco & Kevin Hogan. If you’re at all interested in improving your presentation skills, you’ll want to be sure to catch this FREE presentation …