Did you say Permalink?
So one of the ways I help my clients, particularly those in real estate, is to encourage them to have a presence on line; particularly having a blog. Yes, you can have your online presence with just a web site or just by using Facebook, LinkedIn, and Twitter (one, all, or even more … did someone say, “YouTube”?), but there’s nothing like having your own self-hosted WordPress blog as the hub of your on line presence.
Now, you can have someone set-up and administer your WordPress blog … handling the technical and back-office aspects for you (… and for many, this is probably the best route); or you can do it yourself. So this short post is for the “do-it-yourself” types and for those that recognize that it helps to have some understanding of the tasks they’ve assigned to others.
Permalinks are the web URLs of your blog posts; and they’re generated every time you create a post. When you install WordPress it uses a default that looks something like this:
“But how do I get WordPress to display the URL in a more SEO friendly way?” Continue reading